10/19/2003

Alexa Web Search

"Factoring user popularity into a ranking algorithm is ground-breaking. Link popularity, keyword density and content relevancy are subject to manipulation by savvy webmasters and SEO specialists. User popularity is a far more reliable indicator of where web sites should rank and gives the surfing public some input on the search results they see."


Alexa, now owned by Amazon.com, is a search bar that tracks user activity. Based on the information gathered, it ranks sites according to popularity. Users of this browser plug in can therefore at all times see how popular a site is among the users of Alexa.

(To see a site's "popularity" without downloading the toolbar, go to Alexa.com and use their Google-based search engine. Click on the link named "site info" next to the relevant search listing.)


Alexa Web Search

// posted by Peter @ 20:43
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Popularity of each search engine and directory also makes big difference in traffic received from them. For example, today (January 2003) Google and Yahoo are top search properties.

more jimworld.com/tools

List of major Search Engines and Directories in alphabetical order:>

Also, depending upon your target audience, it might be recommended that your web site be also submitted in some regional (country or state specific) search engines and directories. However, you can still be sure that above list of major search engines directories covers 98% of search traffic.

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